When you build an online website, you'll want to get a fabulous showcase that helps your product stand out. But what happens when you have a limited budget and you still want to have a great store? You'll opt for pre-designed professional website templates. A ready made template for website…
The Canny Company (CannyCo.com), headquartered at the UK, started its jouney towards success with us. CannyCo was founded by Sean McElherron in 2003. The company sells a variety of dog collars on their online store. Sean's business took off successfully when he became a customer of J2Store. J2Store helped Sean…
Choosing the right ecommerce shopping cart for your about-to-be launched online business, is one of the biggest technical decisions you'll make. You'll need to objectively choose your online shopping cart based not just on the technical needs it serves but on the marketing needs as well. Alot of businesses leave…
Google Analytics provides valuable insights that can help you shape your business' success strategy. Whether you own an online store or an informative blog, you'll want to understand the business aspects of it. This is exactly what GA helps you do. If you've got an online store that is selling…
The task at hand - write a product description that gets customers to click 'buy'. Sounds simple right? You just bullet list product features, use meaningless superlatives like 'super duper' 'best there is' 'high quality', and then add a catchy call to action- 'Get this today' . Well, there are…
The first thing you need to know about Google Shopping, is the transition it has made from being a mere comparison chart, to a CPC model. While this hasn't been implemented completely, the transformation is underway and will be going live soon. So the big question you're probably asking is,…
It is a little disheartening when all those leads you've nurtured and customers you've reached out to suddenly hit 'unsubscribe'. The unsubscribe button creates a hurdle in your customer success plan. After all, you've put in a lot of work crafting those emails to woo your customers. Unsubscriptions are an…
Hello J2Store Fans! Want to hear something exciting? J2Store has new goodies for your store this week. Here's what we have for you. MailChimp J2Store brings to you the Mailchimp integration app. This is a great little app that is a MUST HAVE for your store. Why? This app integrates…
Did you know Google considers website security a top priority ? That's right! Your website needs to become totally secure to rank well on Google. In fact, the search engine giant is encouraging all websites on the internet to go from HTTP to 'HTTPS'. HTTPS (Hyper text Transfer Protocol Secure)…
If you think email marketing is no longer effective, think again. Email Marketing has now evolved big time and is acquiring qualified customers for businesses everywhere. The only thing you need to be sure of, is creating the right kind of email campaign. Customers have become more informed and our…
Videos are a great way to broadcast a chock full of information to a wide audience. Most online users love being visually engaged. They're able to focus more on what's being conveyed in a video than on a plain old blog. This is why top brands create engaging videos that…
Shopping cart abandonment is a constant source of worry to online businesses. It's frustrating to witness customers fill their carts to the brim and then not make the final purchase. If you're store is seeing a high rate of abandoned shopping carts, its time to reevaluate your strategy. Here are…
How do I promote my business to bring in sales? This is a question every business owner asks himself when he starts out. New businesses that have just gone live, wont have enough revenue circulating, to splurge on fancy advertisements. Let's say your new online store sells beauty products online.…
I love browsing different websites looking for cute trendy clothes to add to my wardrobe. And while I find a great number of them that I like, I still dont feel the irresistable urge to buy them immediately. Are the clothes not great? No! But I feel the way they're…
Site speed is one of the major concerns these days, particularly for an e-commerce website. Just reducing a few seconds of your website load time will increase the conversions significantly.Having a faster website looks good in terms of user experience and also to the Google. That is why the search…
When you have an online store that's seeing fairly good sales, you'll want to expand your customer base to generate more revenue. Most businesses would do this by trying to attract new customers by various promotions. This is a good strategy but here's one that has been proved more effective:…
Instagram is no longer a platform that just showcases a gazillion selfies. Last September the platform acquired over 400 million users. With the kind of following Instagram is experiencing, businesses are rapidly beginning to tap into its marketing potential. What's great about Instagram (apart from their oh-so-cool filters) is that…
As an online business, your site will constantly attract both relevant and irrelevant traffic. It's essential that you filter your visitors, so your marketing team can target quality leads with effective campaigns. Marketing Automation makes it easier for your marketing and sales team to work together, towards nurturing and transforming…
One of the trickiest aspects of an online business, is handling difficult customers. Most customer service teams, struggle to cater to their customers' demands. The pressure is high as one wrong move with a customer can topple your carefully built reputation. While dealing with the customers from different industries, we…
There's a reason why Joomla is the most popular platform for ecommerces. It's simple, customizable and it comes with a lot of extensions and features. The same can be said for Joomla templates as well. Joomla templates have highly customizable features that can be tweaked to suit your ecommerce needs.…
How to Extend Limited Period Offers to Boost Conversions Most online customers are fast to add your store's products to their cart. But when it comes to making the final purchase, customers want the time to think again. At that moment there's a million questions running through their minds. Do…
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